PRIVACY POLICY

WOOCOMMERCE PRIVACY POLICY

We have integrated the open source shop system WooCommerce as a plugin on our website. This WooCommerce plugin is based on the content management system WordPress, which is a subsidiary of Automattic Inc. (60 29th Street #343, San Francisco, CA 94110, USA). Through the implemented functions, data is sent, stored and processed to Automattic Inc. In this privacy policy, we will inform you what data is involved, how the network uses this data and how you can manage or stop the storage of data.

WHAT IS WOOCOMMERCE?

WooCommerce is an online shop system that has been part of the WordPress directory since 2011 and was developed especially for WordPress websites. It is a customizable, open source eCommerce platform based on WordPress and has also been integrated into our website as a WordPress plugin.

WHY DO WE USE WOOCOMMERCE ON OUR WEBSITE?

We use this practical online shop solution to offer you our physical or digital products or services in the best possible way on our website. The aim is to provide you with a simple and easy access to our offer, so that you can find your desired products quickly and easily. With WooCommerce we have found a good plugin that meets our requirements for an online shop.

WHICH DATA IS STORED BY WOOCOMMERCE?

Information that you actively enter in a text field in our online shop can be collected and stored by WooCommerce or Automattic. So when you register with us or order a product, Automattic may collect, process and store that information. In addition to email address, name or postal address, this may include credit card or billing information. Automattic may also use this information for our own marketing campaigns.

There is also information that Automattic automatically collects from you in so-called server log files:

IP address

Browser information

Preset language setting

Date and time of web access

WooCommerce also sets cookies in your browser and uses technologies such as pixel tags (web beacons), for example, to clearly identify you as a user and possibly to offer interest-related advertising. WooCommerce uses a number of different cookies which are set depending on the user action. This means, for example, that if you place a product in the shopping cart, a cookie is set so that the product remains in the shopping cart when you leave our website and come back at a later date.

Here we show you an exemplary list of possible cookies that can be set by WooCommerce:

Name: woocommerce_items_in_cart

Value: 1

Purpose: The cookie helps WooCommerce to determine when the content in the shopping cart changes.

Expiration date: after session end

Name: woocommerce_cart_hash

Value: 447c84f810834056ab37cfe5ed27f204311183268-7

Purpose: This cookie is also used to recognize and save the changes in your shopping cart.

Expiration date: after session end

Name: wp_woocommerce_session_d9e29d251cf8a108a6482d9fe2ef34b6

Value: 1146%7C%7C1589034207%7C%7C95f8053ce0cea135bbce671043e740311183268-4aa

Purpose: This cookie contains a unique identifier for you so that the shopping cart data can be found in the database.

Expiration date: after 2 days

HOW LONG AND WHERE IS THE DATA STORED?

Unless there is a legal obligation to store data for a longer period of time, WooCommerce deletes the data when they are no longer needed for the purposes for which they were stored. For example, server log files containing technical data on your browser and IP address are deleted after about 30 days. Until then, Automattic uses the data to analyse the traffic on its own websites (for example, all WordPress pages) and to correct possible problems. The data is stored on Automattic’s American servers.

HOW CAN I DELETE MY DATA OR PREVENT DATA STORAGE?

You have the right to access your personal data at any time and to object to its use and processing. You may also file a complaint with a governmental regulatory agency at any time.

In your browser you also have the option to individually manage, delete or deactivate cookies. However, please note that deactivated or deleted cookies may have a negative effect on the functions of our WooCommerce online shop. Depending on which browser you use, the management of cookies works slightly differently. Below you will find links to the instructions for the most common browsers:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

Automattic is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal information. For more information, please visit https://www.privacyshield.gov/participant?id=a2zt0000000CbqcAAC.

For more details on the Privacy Policy and what information is collected by WooCommerce in what ways, please visit https://automattic.com/privacy/ and for general information about WooCommerce, please visit https://woocommerce.com/.

PRIVACY

We have drawn up this data protection declaration (version 05.06.2020-311183268) to explain to you, in accordance with the provisions of the basic data protection regulation (EU) 2016/679, what information we collect, how we use data and what decision-making options you have as a visitor to this website.

Unfortunately, by their very nature, these explanations may sound very technical, but we have tried to describe the most important things as simply and clearly as possible.

AUTOMATIC DATA STORAGE

When you visit websites today, certain information is automatically created and stored, including on this website.

When you visit our website as you are doing right now, our web server (the computer on which this website is stored) automatically saves data such as

the address (URL) of the accessed web page

Browser and browser version

the operating system used

the address (URL) of the previously visited page (referrer URL)

the host name and IP address of the device from which access is made

Date and time

in files (web server log files).

Usually web server log files are stored for two weeks and then automatically deleted. We do not pass on this data, but cannot exclude the possibility that this data may be viewed in the event of illegal behaviour.

COOKIES

Our website uses HTTP cookies to store user-specific data.

In the following we explain what cookies are and why they are used so that you can better understand the following privacy policy.

WHAT EXACTLY ARE COOKIES?

Whenever you surf the Internet, you are using a browser. Some popular browsers include Chrome, Safari, Firefox, Internet Explorer, and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.

One of them cannot be dismissed: Cookies are really useful little helpers. Almost all websites use cookies. More precisely, they are HTTP cookies, as there are other cookies for other applications. HTTP cookies are small files that are stored on your computer by our website. These cookie files are automatically stored in the cookie folder, quasi the “brain” of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.

Cookies store certain user data about you, such as language or personal page settings. When you visit our site again, your browser transmits the “user-related” information back to our site. Thanks to the cookies, our website knows who you are and offers you your accustomed standard settings. In some browsers each cookie has its own file, in others, such as Firefox, all cookies are stored in a single file.

There are both first-party cookies and third-party cookies. First-party cookies are created directly by our site, third-party cookies are created by partner sites (e.g. Google Analytics). Each cookie is unique because each cookie stores different data. The expiration time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, trojans or other “pests”. Cookies also cannot access information on your PC.

This is how cookie data can look like, for example:

Name: _ga

Expiry period: 2 years

Usage: Differentiation of website visitors

Example value: GA1.2.1326744211.152311183268

A browser should support the following minimum sizes:

A cookie should be able to contain at least 4096 bytes

At least 50 cookies should be able to be stored per domain

A total of at least 3000 cookies should be able to be stored

WHAT TYPES OF COOKIES ARE THERE?

The question which cookies we use in particular depends on the services used and is clarified in the following sections of the privacy policy. At this point we would like to briefly discuss the different types of HTTP cookies.

One can distinguish between 4 types of cookies:

Essential cookies

These cookies are necessary to ensure basic functions of the website. For example, these cookies are needed when a user places a product in the shopping cart, then continues surfing on other pages and only proceeds to checkout later. These cookies do not delete the shopping cart, even if the user closes his browser window.

Functional cookies

These cookies collect information about user behavior and whether the user receives any error messages. In addition, these cookies also measure the loading time and the behavior of the website with different browsers.

Target-oriented cookies

These cookies ensure a better user experience. For example, entered locations, font sizes or form data are stored.

Advertising cookies

These cookies are also called targeting cookies. They are used to deliver customized advertising to the user. This can be very practical, but also very annoying.

Usually, the first time you visit a website, you are asked which of these types of cookies you would like to allow. And of course this decision is also stored in a cookie.

HOW CAN I DELETE COOKIES?

How and whether you want to use cookies is up to you. Regardless of which service or website the cookies come from, you always have the option of deleting cookies, allowing them only partially or deactivating them. For example, you can block third-party cookies, but allow all other cookies.

If you want to find out which cookies are stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

If you do not wish to receive cookies, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether you want to allow it or not. The procedure varies depending on the browser. The best thing to do is to look for the instructions in Google using the search term “Delete Chrome cookies” or “Disable Chrome cookies” in the case of a Chrome browser, or replace the word “Chrome” with the name of your browser, e.g. Edge, Firefox, Safari.

WHAT ABOUT MY PRIVACY?

The so-called “cookie guidelines” have been in place since 2009. This states that the storage of cookies requires the consent of the website visitor (i.e. you). Within the EU countries, however, there are still very different reactions to these guidelines. In Germany, the cookie guidelines have not been implemented as national law. Instead, the implementation of this directive was largely carried out in § 15 para.3 of the Telemediengesetz (TMG).

If you want to know more about cookies and are not afraid of technical documentation, we recommend https://tools.ietf.org/html/rfc6265, the Request for Comments of the Internet Engineering Task Force (IETF) called “HTTP State Management Mechanism”.

STORAGE OF PERSONAL DATA

Personal information that you submit to us electronically on this website, such as your name, e-mail address, postal address or other personal information when submitting a form or comments on the blog, together with the time and IP address, will only be used by us for the purpose stated in each case, will be kept securely stored and will not be disclosed to third parties.

Thus, we will only use your personal data for communication with those visitors who expressly request contact and for processing the services and products offered on this website. We will not pass on your personal data without your consent, but we cannot exclude the possibility that this data may be viewed in the event of unlawful behavior.

If you send us personal data by e-mail – thus off this website – we cannot guarantee secure transmission and protection of your data. We recommend that you never send confidential data by e-mail without encryption.

According to article 6 paragraph 1 a DSGVO (legality of processing), the legal basis is that you give us your consent to process the data you have entered. You can revoke this consent at any time – an informal e-mail is sufficient; you will find our contact details in the imprint.

RIGHTS ACCORDING TO DATA PROTECTION BASIC REGULATION

In accordance with the provisions of the DSGVO, you are basically entitled to the following rights:

Right of rectification (Article 16 DSGVO)

Right of cancellation (“right to be forgotten”) (Article 17 DPA)

Right to restrict processing (Article 18 DSGVO)

Right of notification – Obligation to notify in connection with the correction or deletion of personal data or the restriction of processing (Article 19 DPA)

Right to data transferability (Article 20 DSGVO)

Right of objection (Article 21 DSGVO)

Right not to be subject to a decision based solely on automated processing, including profiling (Article 22 DPA)

If you believe that the processing of your data violates data protection law or your data protection rights have otherwise been violated in any way, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI).

EVALUATION OF VISITOR BEHAVIOUR

In the following data protection declaration we inform you whether and how we evaluate data of your visit to this website. The evaluation of the collected data is usually anonymous and we cannot deduce your identity from your behaviour on this website.

You can find out more about how to object to this evaluation of visit data in the following data protection declaration.

TLS ENCRYPTION WITH HTTPS

We use https to transmit data tap-proof on the Internet (data protection through technology design article 25 paragraph 1 DSGVO). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data. You can recognize the use of this data transmission security by the small lock symbol in the upper left corner of your browser and the use of the https scheme (instead of http) as part of our Internet address.

GOOGLE FONTS LOCAL PRIVACY POLICY

On our website we use Google fonts from Google Inc. The company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for the European area. We have integrated the Google fonts locally, i.e. on our web server – not on the servers of Google. This means that there is no connection to Google servers and therefore no data transfer or storage.

WHAT ARE GOOGLE FONTS?

In the past, Google Fonts were also called Google Web Fonts. This is an interactive directory with over 800 fonts, which Google provides free of charge. With Google Fonts you could use fonts without uploading them to your own server. But to prevent any information transfer to Google servers, we have downloaded the fonts to our server. In this way, we act in accordance with data protection laws and do not send any data to Google Fonts.

Unlike other web fonts, Google gives us unlimited access to all fonts. This means we have unlimited access to a sea of fonts and can thus get the best out of our website. More about Google Fonts and other questions can be found at https://developers.google.com/fonts/faq?tid=311183268.

EMBEDDED SOCIAL MEDIA ELEMENTS PRIVACY POLICY

We integrate elements of social media services on our website to display images, videos and text.

When you visit pages that display these elements, data is transferred from your browser to the respective social media service and stored there. We have no access to this data.

The following links will take you to the pages of the respective social media services where it is explained how they handle your data:

Instagram Privacy Policy: https://help.instagram.com/519522125107875

For YouTube the Google Privacy Policy applies: https://policies.google.com/privacy?hl=de

Facebook data policy: https://www.facebook.com/about/privacy

Twitter Privacy Policy: https://twitter.com/de/privacy

GOOGLE MAPS PRIVACY POLICY

We use Google Maps from Google Inc. for our website, and Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services in Europe. With Google Maps we can show you locations better and more efficiently.

By using Google Maps, data is transferred to Google and stored on Google’s servers. Here we would like to go into more detail about what Google Maps is, why we use this Google service, what data is stored and how you can prevent this.

WHAT IS GOOGLE MAPS?

Google Maps is an internet map service of the company Google. With Google Maps you can search online for exact locations of cities, places of interest, accommodations or businesses using a PC, tablet or app. If companies are represented on Google My Business, additional information about the company is displayed next to the location. To display directions, map sections of a location can be embedded into a website using HTML code. Google Maps shows the surface of the earth as a road map or as an aerial or satellite image. Thanks to the Street View images and the high-quality satellite images, very accurate representations are possible.

WHY DO WE USE GOOGLE MAPS ON OUR WEBSITE?

All our efforts on this site are aimed at providing you with a useful and meaningful time on our website. By integrating Google Maps we can provide you with the most important information about various locations. You can see at a glance where we have our headquarters. The route description always shows you the best or fastest way to reach us. You can call up the directions for routes by car, public transport, on foot or by bicycle. For us the provision of Google Maps is part of our customer service.

WHICH DATA IS STORED BY GOOGLE MAPS?

In order for Google Maps to provide its full service, the company must collect and store information about you. This includes the search terms you enter, your IP address and also the latitude and longitude coordinates. If you use the route planner function, the start address entered will also be saved. However, this data storage happens on the websites of Google Maps. We can only inform you about it, but we cannot influence it. Since we have integrated Google Maps into our website, Google sets at least one cookie (name: NID) in your browser. This cookie stores data about your user behaviour. Google uses this data primarily to optimise its own services and to provide individual, personalised advertising for you.

The following cookie is set in your browser due to the integration of Google Maps:

Name: NID

Value: 188=h26c1Ktha7fCQTx8rXgLyATyITJ311183268-5

Purpose: NID is used by Google to adapt advertisements to your Google search. Google uses the cookie to “remember” your most frequently entered search queries or your previous interaction with ads. So you always get customized ads. The cookie contains a unique ID that Google uses to collect your personal preferences for advertising purposes.

Expiration date: after 6 months

Note: We cannot guarantee the completeness of the data stored. Especially when using cookies, changes can never be ruled out. In order to identify the cookie NID, a separate test page was created where only Google Maps was integrated.

HOW LONG AND WHERE IS THE DATA STORED?

The Google servers are located in data centers around the world. However, most servers are located in America. For this reason, your data is also increasingly stored in the USA. Here you can find out exactly where the Google data centers are located: https://www.google.com/about/datacenters/inside/locations/?hl=de

Google distributes the data on different data carriers. This means that the data can be accessed more quickly and is better protected against any attempts at manipulation. Each data center also has special emergency programs. If, for example, there are problems with the Google hardware or a natural disaster paralyses the servers, the data is still protected.

Some data is stored by Google for a set period of time. For other data, Google only offers the option to delete it manually. The company also anonymizes information (such as advertising data) in server logs by deleting part of the IP address and cookie information after 9 and 18 months respectively.

HOW CAN I DELETE MY DATA OR PREVENT THE DATA STORAGE?

With the automatic deletion of location and activity data introduced in 2019, location and web/app activity information is stored for either 3 or 18 months, depending on your decision, and then deleted. You can also manually delete this data from your history at any time using your Google Account. If you want to completely stop your location tracking, you’ll need to pause the Web and App activity section of your Google Account. Click ‘Data and personalization’ and then click the ‘Activity setting’ option. Here you can turn activity on or off.

You can also disable, delete or manage individual cookies in your browser. Depending on which browser you use, this always works slightly differently. The following instructions show you how to manage cookies in your browser:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

If you do not wish to receive cookies, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether you want to allow it or not.

Google is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI. If you want to learn more about Google’s data processing, we recommend that you read the company’s own privacy policy at https://policies.google.com/privacy?hl=de.

GOOGLE FONTS PRIVACY POLICY

On our website we use Google Fonts. These are the “Google fonts” of the company Google Inc. For the European area the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.

To use Google fonts, you do not need to sign in or set a password. Furthermore, no cookies are stored in your browser. The files (CSS, fonts) are requested via the Google domains fonts.googleapis.com and fonts.gstatic.com. According to Google, the requests for CSS and fonts are completely separate from all other Google services. If you have a Google Account, you don’t need to worry about your Google Account information being submitted to Google while using Google Fonts. Google tracks the use of CSS (Cascading Style Sheets) and the fonts used and stores this information securely. We’ll be taking a closer look at what exactly this data storage looks like.

WHAT ARE GOOGLE FONTS?

Google Fonts (formerly Google Web Fonts) is a directory of over 800 fonts that Google makes available to its users free of charge.

Many of these fonts are published under the SIL Open Font License, while others are published under the Apache License. Both are free software licenses.

WHY DO WE USE GOOGLE FONTS ON OUR WEBSITE?

With Google Fonts we can use fonts on our own website, but we do not have to upload them to our own server. Google Fonts is an important component to keep the quality of our website high. All Google fonts are automatically optimized for the web, which saves data volume and is a great advantage especially for use with mobile devices. When you visit our site, the low file size ensures a fast loading time. Furthermore, Google Fonts are secure web fonts. Different image synthesis systems (rendering) in different browsers, operating systems and mobile devices can lead to errors. Such errors can visually distort some texts or entire web pages. Thanks to the fast Content Delivery Network (CDN), there are no cross-platform problems with Google Fonts. Google Fonts supports all major browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2+ and iOS 4.2+ (iPhone, iPad, iPod). So we use Google Fonts to make our entire online service as beautiful and consistent as possible.

WHICH DATA IS STORED BY GOOGLE?

When you visit our website, the fonts are reloaded via a Google server. This external call transfers data to the Google servers. In this way Google also recognizes that you or your IP address are visiting our website. The Google Fonts API was developed to reduce the use, storage and collection of end user data to what is necessary for the proper provision of fonts. By the way, API stands for “Application Programming Interface” and serves, among other things, as a data transmitter in the software sector.

Google Fonts stores CSS and font requests securely at Google and is therefore protected. Through the collected usage figures, Google can determine how well the individual fonts are received. Google publishes the results on internal analysis pages, such as Google Analytics. Google also uses data from its own web crawler to determine which websites use Google fonts. This data is published in Google Fonts’ BigQuery database. Entrepreneurs and developers use Google’s BigQuery web service to examine and move large amounts of data.

However, it should also be noted that each Google Font request automatically sends information such as language settings, IP address, browser version, browser screen resolution and browser name to the Google servers. Whether this data is also stored cannot be clearly determined or is not clearly communicated by Google.

HOW LONG AND WHERE IS THE DATA STORED?

Google stores requests for CSS assets for one day on its servers, which are mainly located outside the EU. This allows us to use the fonts with the help of a Google style sheet. A stylesheet is a style template that allows you to easily and quickly change, for example, the design or font of a web page.

The font files are stored at Google for one year. Google’s goal is to improve the loading time of web pages. If millions of web pages link to the same fonts, they are cached after the first visit and reappear immediately on all other web pages visited later. Sometimes Google updates font files to reduce file size, increase language coverage and improve design.

HOW CAN I DELETE MY DATA OR PREVENT DATA STORAGE?

The data that Google stores for a day or a year cannot simply be deleted. The data is automatically sent to Google when you visit the site. To delete this data prematurely, you must contact Google support at https://support.google.com/?hl=de&tid=311183268. In this case, you only prevent data storage if you do not visit our site.

Unlike other web fonts, Google allows us unlimited access to all fonts. This means that we have unlimited access to a sea of fonts and can thus get the best out of our website. You can find out more about Google Fonts and other questions at https://developers.google.com/fonts/faq?tid=311183268. Although Google addresses privacy issues there, really detailed information about data storage is not included. It’s relatively difficult to get really detailed information about data storage from Google.

You can also read about what data is generally collected by Google and what this data is used for at https://www.google.com/intl/de/policies/privacy/.

NEWSLETTER PRIVACY POLICY

If you subscribe to our newsletter, you provide the above personal data and give us the right to contact you by e-mail. We use the data stored during the registration for the newsletter exclusively for our newsletter and do not pass them on.

If you unsubscribe from our newsletter – you will find the link for this at the bottom of every newsletter – we will delete all data that was saved when you registered for the newsletter.

MAILCHIMP PRIVACY POLICY

Like many other websites we use the services of the newsletter company MailChimp on our website. The operator of MailChimp is The Rocket Science Group, LLC, 675 Ponce de Leon Ave NE, Suite 5000, Atlanta, GA 30308 USA. Thanks to MailChimp we can send you interesting news very easily via newsletter. With MailChimp we do not need to install anything and can still draw from a pool of really useful functions. In the following we will go into more detail about this e-mail marketing service and inform you about the most important data protection aspects.

WHAT IS MAILCHIMP?

MailChimp is a cloud based newsletter management service. “Cloudbased” means that we do not have to install MailChimp on our own computer or server. Instead, we use the service via an IT infrastructure – which is available via the Internet – on an external server. This way of using a software is also called SaaS (Software as a Service).

With MailChimp we can choose from a wide range of different types of e-mail. Depending on what we want to achieve with our newsletter, we can run single campaigns, regular campaigns, autoresponders (automatic email), A/B tests, RSS campaigns (sending in predefined time and frequency) and follow-up campaigns.

WHY DO WE USE MAILCHIMP ON OUR WEBSITE?

Basically we use a newsletter service to keep in touch with you. We want to tell you what’s new with us or what attractive offers we have in our program at the moment. For our marketing activities we always look for the easiest and best solutions. And that is why we have chosen the newsletter management service of Mailchimp. Although the software is very easy to use, it offers a large number of helpful features. So we can create interesting and beautiful newsletters in a very short time. Due to the offered design templates we can create each newsletter individually and thanks to the “Responsive Design” our content will be displayed legibly and beautifully on your smartphone (or any other mobile device).

Through tools such as the A/B test or the extensive analysis options, we can see very quickly how our newsletters are received by you. This allows us to react if necessary and improve our offer or services.

Another advantage is the “cloud system” of Mailchimp. The data is not stored and processed directly on our server. We can retrieve the data from external servers and thus save our storage space. In addition, the maintenance effort is significantly lower.

WHICH DATA IS STORED BY MAILCHIMP?

The Rocket Science Group LLC (MailChimp) maintains online platforms that allow us to contact you (if you have subscribed to our newsletter). If you become a subscriber of our newsletter via our website, you confirm your membership in an e-mail list of MailChimp by e-mail. To enable MailChimp to prove that you are registered in the “list provider”, the date of registration and your IP address will be saved. Furthermore MailChimp stores your e-mail address, name, physical address and demographic information, such as language or location.

This information is used to send you emails and to enable certain other MailChimp features (such as newsletter analysis).

MailChimp also shares information with third parties to provide better customer service. MailChimp also shares some information with third party advertising partners to better understand the interests and concerns of our customers and to provide more relevant content and targeted advertising.

Through so-called “web beacons” (which are small graphics in HTML emails), MailChimp can determine whether the email has arrived, whether it has been opened and whether links have been clicked on. All this information is stored on the MailChimp servers. Thus we get statistical evaluations and see exactly how well our newsletter was received by you. This way we can adapt our offer much better to your wishes and improve our service.

MailChimp may also use this information to improve our own service. This can be used, for example, to technically optimize the mailing or to determine the location (country) of the recipients.

The following cookies can be set by Mailchimp. This is not a complete cookie list, but rather an exemplary selection:

Name: AVESTA_ENVIRONMENT

Value: Prod

Purpose: This cookie is necessary to provide the Mailchimp services. It is always set when a user registers for a newsletter mailing list.

Expiration date: after session end

Name: ak_bmsc

Value: F1766FA98C9BB9DE4A39F70A9E5EEAB55F6517348A7000001311183268-3

Purpose: The cookie is used to distinguish a human from a bot. This enables secure reports on the use of a website to be generated.

Expiration date: after 2 hours

Name: bm_sv

Value: A5A322305B4401C2451FC22FFF547486~FEsKGvX8eovCwTeFTzb8//I3ak2Au…

Purpose: The cookie is from MasterPass Digital Wallet (a MasterCard service) and is used to provide a visitor with a secure and easy virtual payment transaction. For this purpose, the user is anonymously identified on the website.

Expiration date: after 2 hours

Name: _abck

Value: 8D545C8CCA4C3A50579014C449B045311183268-9

Purpose: We were not able to find out any further information about the purpose of this cookie

Expiry date: after one year

Sometimes it can happen that you open our newsletter for a better presentation via a given link. This is the case, for example, if your e-mail program does not work or the newsletter is not displayed correctly. The newsletter will then be displayed on a website of MailChimp. MailChimp also uses cookies (small text files that store data on your browser) on its own websites. Personal data can be processed by MailChimp and its partners (e.g. Google Analytics). This data collection is the responsibility of MailChimp and we have no influence on it. In the “Cookie Statement” of MailChimp (under: https://mailchimp.com/legal/cookies/) you can read exactly how and why the company uses cookies.

HOW LONG AND WHERE IS THE DATA STORED?

Since MailChimp is an American company, all collected data is also stored on American servers.

In principle, the data remains permanently stored on the servers of Mailchimp and is only deleted when you request it. You can have your contact deleted by us. This will permanently remove all your personal data for us and make you anonymous in the Mailchimp reports. However, you can also request the deletion of your data directly at Mailchimp. Then all your data will be removed there and we will get a notification from MailChimp. After we receive the email, we have 30 days to delete your contact from all connected integrations.

HOW CAN I DELETE MY DATA OR PREVENT DATA STORAGE?

You can withdraw your consent to receive our newsletter at any time within the received e-mail by clicking on the link in the bottom section. If you have unsubscribed by clicking on the unsubscribe link, your data will be deleted from MailChimp.

If you reach a MailChimp website via a link in our newsletter and cookies are set in your browser, you can delete or deactivate these cookies at any time.

Depending on your browser the deactivation or deletion works slightly different. The following instructions show how to manage cookies in your browser:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

If you do not wish to receive cookies, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether you want to allow it or not.

MailChimp is an active participant in the EU-U.S. Privacy Shield Framework which regulates the correct and secure transfer of personal data. You can find more information about this on https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG&tid=311183268. You can learn more about the use of cookies with MailChimp on https://mailchimp.com/legal/cookies/, information about data protection with MailChimp (Privacy) can be found on https://mailchimp.com/legal/privacy/.

MAILCHIMP ORDER DATA PROCESSING CONTRACT

We have signed a contract with MailChimp for the Data Processing Addendum. This contract serves to protect your personal data and ensures that MailChimp complies with the applicable data protection regulations and does not pass on your personal data to third parties.

You can find more information about this contract on https://mailchimp.com/legal/data-processing-addendum/.

FACEBOOK PRIVACY POLICY

We use selected tools from Facebook on our website. Facebook is a social media network of the company Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland These tools enable us to provide the best possible experience for you and people interested in our products and services. Below we provide an overview of the various Facebook tools, what data is sent to Facebook and how you can delete this data.

WHAT ARE FACEBOOK TOOLS?

Among many other products, Facebook also offers the so-called “Facebook Business Tools”. This is the official name of Facebook. But since the term is hardly known, we have decided to call them simply Facebook Tools. Among them you will find:

Facebook Pixels

social plug-ins (such as the “Like” or “Share” button)

Facebook login

account kit

APIs (Application Programming Interface)

SDKs (collection of programming tools)

Platform Integrations

Plugins

Codes

Specifications

Documentation

Technologies and services

Through these tools, Facebook extends services and has the ability to obtain information about user activities outside of Facebook.

WHY DO WE USE FACEBOOK TOOLS ON OUR WEBSITE?

We want to show our services and products only to people who are really interested in them. With the help of advertisements (Facebook Ads) we can reach exactly these people. However, in order to be able to show users suitable ads, Facebook needs information about people’s wishes and needs. For example, information about user behaviour (and contact details) is provided to the company on our website. This enables Facebook to collect better user data and to show interested people the appropriate advertising about our products and services. The tools thus enable tailored advertising campaigns on Facebook.

Facebook calls data about your behavior on our website “event data”. This data is also used for measurement and analysis services. Facebook can thus create “campaign reports” on our behalf about the impact of our advertising campaigns. Furthermore, analyses give us a better insight into how you use our services, website or products. This enables us to use some of these tools to optimize your user experience on our website. For example, you can use the social plug-ins to share content on our site directly on Facebook.

WHAT DATA IS STORED BY FACEBOOK-TOOLS?

By using individual Facebook tools, personal data (customer data) can be sent to Facebook. Depending on the tools used, customer data such as name, address, telephone number and IP address can be sent.

Facebook uses this information to compare the data with the data it has about you (if you are a Facebook member). Before customer data is sent to Facebook, a so-called “hashing” process takes place. This means that a data record of any size is transformed into a character string. This also serves to encrypt data.

In addition to contact data, “event data” is also transmitted. Event data” refers to the information that we receive about you on our website. For example, which subpages you visit or which products you buy from us. Facebook does not share the information it receives with third parties (such as advertisers) unless the company has explicit permission or is legally required to do so. “Event information” may also be linked to contact information. This allows Facebook to provide better personalized advertising. After the aforementioned matching process, Facebook will delete the contact information.

In order to be able to deliver advertisements in an optimized way, Facebook uses the event data only if it has been combined with other data (which has been collected by Facebook in another way). Facebook also uses this event data for security, protection, development and research purposes. Much of this data is transferred to Facebook via cookies. Cookies are small text files that are used to store data or information in browsers. Depending on the tools used and whether you are a Facebook member or not, different numbers of cookies are created in your browser. In the descriptions of the individual Facebook tools, we will go into more detail about individual Facebook cookies. General information about the use of Facebook cookies can also be found at https://www.facebook.com/policies/cookies.

HOW LONG AND WHERE IS THE DATA STORED?

In principle, Facebook stores data until it is no longer needed for its own services and Facebook products. Facebook has servers all over the world where your data is stored. However, customer data is deleted within 48 hours after it has been compared with your own user data.

HOW CAN I DELETE MY DATA OR PREVENT DATA STORAGE?

According to the Data Protection Basic Regulation, you have the right to information, correction, transferability and deletion of your data.

A complete deletion of your data will only take place if you completely delete your Facebook account. And this is how deleting your Facebook account works:

1) Click Settings on the right side of Facebook.

2) Then click on “Your Facebook Information” in the left column.

3) Now click “Deactivation and Deletion”.

4) Now select “Delete account” and then click on “Next and Delete account

5) Now enter your password, click on “Next” and then on “Delete account

The storage of the data that Facebook receives via our site is done, among other things, via cookies (e.g. in the case of social plugins). You can deactivate, delete or manage individual or all cookies in your browser. Depending on which browser you use, this works in different ways. The following instructions show you how to manage cookies in your browser:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

If you do not wish to receive cookies, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether you want to allow it or not.

Facebook is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC. We hope we have provided you with the most important information about the use and data processing by the Facebook tools. If you want to learn more about how Facebook uses your data, we recommend the data guidelines at https://www.facebook.com/about/privacy/update.

FACEBOOK SOCIAL PLUG-INS PRIVACY POLICY

So-called social plug-ins of the company Facebook Inc. are integrated on our website. You can recognize these buttons by the classic Facebook logo, such as the “Like” button (the hand with the thumb raised) or by a clear “Facebook Plug-in” label. A social plugin is a small part of Facebook that is integrated into our site. Each plug-in has its own function. The most commonly used functions are the familiar “Like” and “Share” buttons.

The following social plug-ins are offered by Facebook:

“Save” button

“Like” button, share, send and quote

Page plug-in

Comments

Messenger plug-in

Embedded contributions and video players

Group plug-in

At https://developers.facebook.com/docs/plugins you can find more information on how to use the individual plug-ins. We use the social plug-ins on the one hand to offer you a better user experience on our site, on the other hand because Facebook can use them to optimize our ads.

If you have a Facebook account or have visited facebook.com before, Facebook has already set at least one cookie in your browser. In this case, your browser uses this cookie to send information to Facebook whenever you visit our site or interact with social plug-ins (such as the “Like” button).

The information received is deleted or made anonymous within 90 days. According to Facebook, this data includes your IP address, which website you visited, the date, time and other information concerning your browser.

In order to prevent Facebook from collecting a lot of data during your visit to our website and linking it to Facebook data, you must log off (log out) from Facebook during your visit to the website.

If you are not logged in to Facebook or do not have a Facebook account, your browser sends less information to Facebook because you have fewer Facebook cookies. Nevertheless, data such as your IP address or which website you visit can be transmitted to Facebook. We would like to point out that we do not know the exact content of the data. However, according to our current state of knowledge, we try to inform you as well as possible about data processing. How Facebook uses the data, you can also read about in the company’s data policy at https://www.facebook.com/about/privacy/update.

The following cookies are at least set in your browser when you visit a website with social plug-ins from Facebook:

Name: dpr

Value: not specified

Purpose: This cookie is used to make the social plug-ins on our website work.

Expiration date: after session end

Name: fr

Value: 0jieyh4311183268c2GnlufEJ9..Bde09j…1.0.Bde09j

Purpose: The cookie is also necessary for the plug-ins to work properly.

Expiration date: after 3 months

Note: These cookies were set after a test, even if you are not a Facebook member.

If you are logged in to Facebook, you can change your advertising settings yourself at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. If you are not a Facebook user, you can manage your usage-based online advertising at http://www.youronlinechoices.com/de/praferenzmanagement/grundsätzlich. There you have the option to disable or enable providers.

If you would like to learn more about Facebook’s privacy practices, we encourage you to review the company’s own privacy policy at https://www.facebook.com/policy.php.

INSTAGRAM PRIVACY POLICY

We have included features from Instagram on our website. Instagram is a social media platform of the company Instagram LLC, 1601 Willow Rd, Menlo Park CA 94025, USA. Instagram is a subsidiary of Facebook Inc. since 2012 and is part of the Facebook products. The embedding of Instagram content on our website is called embedding. This allows us to show you content such as buttons, photos or videos from Instagram directly on our website. When you visit web pages on our website that have an Instagram feature embedded, data is transmitted to Instagram, stored and processed. Instagram uses the same systems and technologies as Facebook. Your data is therefore processed across all Facebook companies.

In the following, we would like to give you a more detailed insight into why Instagram collects data, what data is involved, and how you can largely control the data processing. Since Instagram is part of Facebook Inc., we obtain our information from the Instagram guidelines on the one hand, but also from the Facebook data guidelines themselves on the other.

WHAT IS INSTAGRAM?

Instagram is one of the most popular social media networks worldwide. Instagram combines the advantages of a blog with the benefits of audiovisual platforms such as YouTube or Vimeo. You can upload photos and short videos to “Insta” (as many of the users casually call the platform), edit them with different filters and also distribute them in other social networks. And if you don’t want to be active yourself, you can also just follow other interesting users.

WHY DO WE USE INSTAGRAM ON OUR WEBSITE?

Instagram is the social media platform that has really gone through the roof in recent years. And of course we have also reacted to this boom. We want you to feel as comfortable as possible on our website. That’s why a varied preparation of our content is a matter of course for us. The embedded Instagram functions allow us to enrich our content with helpful, funny or exciting content from the Instagram world. Since Instagram is a subsidiary of Facebook, the data collected can also be used for personalized advertising on Facebook. This way, our ads are only shown to people who are really interested in our products or services.

Instagram also uses the collected data for measurement and analysis purposes. We get summarized statistics and thus more insight into your wishes and interests. It is important to note that these reports do not personally identify you.

WHAT DATA IS STORED BY INSTAGRAM?

When you come across one of our sites that has Instagram features (such as Instagram images or plug-ins) built in, your browser automatically connects to Instagram’s servers. Data is sent to Instagram, stored and processed. This is regardless of whether you have an Instagram account or not. This includes information about our website, your computer, purchases made, advertisements you see and how you use our services. We also record the date and time of your interaction with Instagram. If you have an Instagram account or are logged in, Instagram stores much more information about you.

Facebook distinguishes between customer data and event data. We assume that this is the same with Instagram. Customer data includes name, address, phone number and IP address. It is important to note that this customer data is only submitted to Instagram after you have been “hashed”. Hashing means that a data set is transformed into a string. This allows you to encrypt the contact information. In addition, the “event data” mentioned above is also transmitted. By “event data” Facebook – and consequently Instagram – understands data about your user behavior. It can also happen that contact data is combined with event data. The contact data collected will be compared with the data that Instagram already has about you.

Via small text files (cookies), which are usually set in your browser, the collected data are transmitted to Facebook. Depending on the Instagram functions used and whether you have an Instagram account yourself, different amounts of data are stored.

We assume that data processing at Instagram works the same way as on Facebook. This means: if you have an Instagram account or have visited www.instagram.com, Instagram has at least one cookie set. If this is the case, your browser sends information to Instagram via the cookie as soon as you come into contact with an Instagram feature. After 90 days (after matching) at the latest, this data is deleted or anonymized. Although we have studied Instagram’s data processing, we cannot say exactly what data Instagram collects and stores.

In the following we show you cookies that are set in your browser at least when you click on an Instagram function (such as a button or an Insta image). In our test we assume that you do not have an Instagram account. Of course, if you are logged in to Instagram, significantly more cookies will be set in your browser.

These cookies were used in our test:

Name: csrftoken

Value: “”

Purpose: This cookie is most likely set for security reasons to prevent fake requests. However, we could not find out more about this.

Expiration date: after one year

Name: mid

Value: “”

Purpose: Instagram uses this cookie to optimize its own services and offerings inside and outside Instagram. The cookie defines a unique user ID.

Expiration date: after the end of the session

Name: fbsr_311183268124024

Value: not specified

Purpose: This cookie stores the log-in request for users of the Instagram app.

Expiration date: after the end of the session

Name: rur

Value: ATN

Purpose: This is an Instagram cookie that ensures functionality on Instagram.

Expiration date: after the end of the session

Name: urlgen

Value: “{“194.96.75.33″: 1901}:1iEtYv:Y833k2_UjKvXgYe311183268”

Purpose: This cookie is used for Instagram’s marketing purposes.

Expiration date: after the end of the session

Note: We cannot claim completeness here. Which cookies are set in each individual case depends on the embedded functions and your use of Instagram.

HOW LONG AND WHERE IS THE DATA STORED?

Instagram shares the information it receives between the Facebook companies with external partners and with people you connect with around the world. The data is processed in accordance with our own data policy. For security reasons, among others, your data is distributed on Facebook servers around the world. Most of these servers are located in the USA.

HOW CAN I DELETE MY DATA OR PREVENT DATA STORAGE?

Thanks to the basic data protection regulation, you have the right to information, transferability, correction and deletion of your data. You can manage your data in the Instagram settings. If you want to completely delete your data on Instagram, you must permanently delete your Instagram account.

And this is how the Instagram account deletion works:

First open the Instagram app. On your profile page, go down and click on “Help Area”. You will now be taken to the company’s website. On the website, click on “Manage your account” and then click on “Delete your account”.

If you delete your account completely, Instagram will delete posts such as your photos and status updates. Information that other people have shared about you is not part of your account and will not be deleted.

As mentioned above, Instagram stores your information primarily through cookies. You can manage, disable or delete these cookies in your browser. Depending on your browser, the administration will always work slightly differently. Here we show you the instructions of the most important browsers.

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

You can also basically set up your browser so that you are always informed when a cookie is to be set. Then you can always decide individually whether you want to accept the cookie or not.

Instagram is a subsidiary of Facebook Inc. and Facebook is an active participant in the EU-U.S. Privacy Shield Framework. This framework ensures correct data transmission between the USA and the European Union. You can learn more about it at https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC. We have tried to provide you with the most important information about data processing by Instagram. At https://help.instagram.com/519522125107875

you can learn more about Instagram’s data policies.

GOOGLE RECAPTCHA PRIVACY POLICY

Our primary goal is to secure and protect our website for you and for us in the best possible way. To ensure this, we use Google reCAPTCHA from Google Inc. For the European region, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With reCAPTCHA we can determine whether you are really a flesh and blood human being and not a robot or other spam software. By spam, we mean any unsolicited information sent to us by electronic means. With the classic CAPTCHAS, you usually had to solve text or image puzzles to check. With reCAPTCHA from Google we usually do not have to bother you with such puzzles. In most cases it is sufficient to simply check the box and confirm that you are not a bot. With the new Invisible reCAPTCHA version, you don’t even have to put a check mark. How this works exactly and especially which data is used for this purpose, you will learn in the course of this privacy policy.

WHAT IS RECAPTCHA?

reCAPTCHA is a free captcha service from Google that protects websites from spam software and abuse by non-human visitors. This service is most commonly used when you fill out forms on the Internet. A captcha service is a kind of automatic turing test, which is supposed to ensure that an action on the internet is done by a human and not by a bot. In the classic Turing test (named after the computer scientist Alan Turing) a human being determines the difference between a bot and a human being. With Captchas this is also done by the computer or a software program. Classical Captchas work with small tasks that are easy to solve for humans, but have considerable difficulties for machines. With reCAPTCHA you don’t have to actively solve puzzles anymore. The tool uses modern risk techniques to distinguish humans from bots. Here you only have to tick the text field “I am not a robot” or with Invisible reCAPTCHA even this is no longer necessary. With reCAPTCHA, a JavaScript element is integrated into the source code and then the tool runs in the background and analyses your user behaviour. From these user actions, the software calculates a so-called captcha score. Google uses this score to calculate the probability that you are a human being even before you enter the captcha. reCAPTCHA or captchas in general are always used when bots could manipulate or abuse certain actions (such as registrations, surveys, etc.).

WHY DO WE USE RECAPTCHA ON OUR WEBSITE?

We only want to welcome people of flesh and blood on our site. Bots or spam software of various kinds may safely stay at home. That is why we do everything possible to protect ourselves and offer the best possible user-friendliness for you. For this reason we use Google reCAPTCHA from the company Google. So we can be pretty sure that we remain a “bot-free” website. Through the use of reCAPTCHA, data is transmitted to Google to determine whether you are really a human being. reCAPTCHA serves the security of our website and consequently your security. For example, without reCAPTCHA, it could happen that a bot registers as many e-mail addresses as possible during registration, in order to “spam” forums or blogs with unwanted advertising content. With reCAPTCHA we can avoid such bot attacks.

WHICH DATA IS STORED BY RECAPTCHA?

reCAPTCHA collects personal data from users to determine whether the actions on our website are really from humans. Thus, the IP address and other data that Google needs for the reCAPTCHA service can be sent to Google. IP addresses are almost always shortened within the member states of the EU or other signatory states to the Agreement on the European Economic Area before the data lands on a server in the USA. The IP address is not combined with any other data held by Google unless you are signed in with your Google Account while using reCAPTCHA. First, the reCAPTCHA algorithm checks whether Google cookies from other Google services (YouTube, Gmail, etc.) are already placed on your browser. Then reCAPTCHA sets an additional cookie in your browser and takes a snapshot of your browser window.

The following list of collected browser and user data is not complete. Rather, they are examples of data that, to our knowledge, are processed by Google.

Referrer URL (the address of the page the visitor comes from)

IP address (e.g. 256.123.123.1)

Information about the operating system (the software that enables your computer to operate. Known operating systems are Windows, Mac OS X or Linux)

Cookies (small text files that store data in your browser)

Mouse and keyboard behavior (every action you perform with the mouse or keyboard is stored)

Date and language settings (which language or date you have preset on your PC is stored)

All Javascript objects (JavaScript is a programming language that allows websites to adapt to the user. JavaScript objects can collect all kinds of data under one name)

Screen resolution (shows how many pixels the image consists of)

It is indisputable that Google uses and analyzes this data even before you click on the checkbox “I am not a robot”. With the Invisible reCAPTCHA version even the ticking is omitted and the whole recognition process runs in the background. How much and what kind of data Google exactly stores is not known by Google in detail.

The following cookies are used by reCAPTCHA: Here we refer to the reCAPTCHA demo version of Google at https://www.google.com/recaptcha/api2/demo. All these cookies require a unique identifier for tracking purposes. Here is a list of cookies that Google reCAPTCHA has set on the demo version

Name: IDE

Value: WqTUmlnmv_qXyi_DGNPLESKnRNrpgXoy1K-pAZtAkMbHI-311183268-8

Purpose: This cookie is set by the company DoubleClick (also owns Google) to register and report the actions of a user on the website when dealing with advertisements. In this way the advertising effectiveness can be measured and appropriate optimisation measures can be taken. IDE is stored in browsers under the domain doubleclick.net.

Expiration date: after one year

Name: 1P_JAR

Value: 2019-5-14-12

Purpose: This cookie collects statistics on website usage and measures conversions. A conversion occurs, for example, when a user becomes a buyer. The cookie is also used to show users relevant advertisements. Furthermore, the cookie can be used to prevent a user from seeing the same ad more than once.

Expiration date: after one month

Name: ANID

Value: U7j1v3dZa3111832680xgZFmiqWppRWKOr

Purpose: We could not find out much information about this cookie. In Google’s privacy policy, the cookie is mentioned in connection with “advertising cookies” such as “DSID”, “FLC”, “AID”, “TAID”. ANID is stored at domain google.com.

Expiration date: after 9 months

Name: CONSENT

Value: YES+AT.de+20150628-20-0

Purpose: The cookie stores the status of a user’s consent to use various Google services. CONSENT is also used for security purposes, to verify users, to prevent fraudulent use of credentials and to protect user data from unauthorized attacks.

Expiration date: after 19 years

Name: NID

Value: 0WmuWqy311183268zILzqV_nmt3sDXwPeM5Q

Purpose: NID is used by Google to adapt advertisements to your Google search. Google uses the cookie to “remember” your most commonly entered search queries or your previous interaction with ads. So you always get customized ads. The cookie contains a unique ID to collect user preferences for advertising purposes.

Expiration date: after 6 months

Name: DV

Value: gEAABBCjJMXcI0dSAAAANbqc311183268-4

Purpose: As soon as you have checked the “I am not a robot” checkbox, this cookie will be set. The cookie is used by Google Analytics for personalized advertising. DV collects information in anonymous form and is also used to make user distinctions.

Expiration date: after 10 minutes

Note: This list cannot claim to be exhaustive, as experience has shown that Google always changes the choice of its cookies.

HOW LONG AND WHERE IS THE DATA STORED?

By inserting reCAPTCHA, data is transferred from you to the Google server. Where exactly this data is stored is not clearly shown by Google, even after repeated requests. Without having received confirmation from Google, it can be assumed that data such as mouse interaction, time spent on the website or language settings are stored on Google’s European or American servers. The IP address that your browser transmits to Google is generally not merged with other Google data from other Google services. However, if you are logged into your Google account while using the reCAPTCHA plug-in, the data will be merged. Google’s different privacy policies apply.

HOW CAN I DELETE MY DATA OR PREVENT DATA STORAGE?

If you do not want any data about you or your behavior to be transmitted to Google, you must completely log out of Google and delete all Google cookies before you visit our website or use the reCAPTCHA software. In principle, the data is automatically transmitted to Google as soon as you visit our website. To delete this data again, you must contact Google support at https://support.google.com/?hl=de&tid=311183268.

So when you use our website, you agree that Google LLC and its representatives automatically collect, process and use data.

You can learn more about reCAPTCHA on Google’s web development page at https://developers.google.com/recaptcha/. Google will go into more detail about the technical development of reCAPTCHA here, but you will search in vain for precise information about data storage and data protection issues. A good overview of the basic use of data at Google can be found in the company’s own privacy policy at https://www.google.com/intl/de/policies/privacy/.

TWITTER PRIVACY POLICY

On our website we have integrated functions of Twitter. These are for example embedded tweets, timelines, buttons or hashtags. Twitter is a short message service and social media platform of the company Twitter Inc, One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Ireland.

To the best of our knowledge, in the European Economic Area and Switzerland, the mere inclusion of Twitter functionality does not yet transfer any personal data or data about your web activities to Twitter. Only when you interact with the Twitter functions, such as clicking a button, can data be sent to Twitter, stored and processed there. We have no influence on this data processing and bear no responsibility for it. Within the scope of this privacy policy we would like to give you an overview of which data Twitter stores, what Twitter does with this data and how you can protect yourself to a large extent from data transfer.

WHAT IS TWITTER?

For some people Twitter is a news service, for others it is a social media platform and yet others speak of a microblogging service. All these terms have their justification and mean more or less the same.

Both private individuals and companies use Twitter to communicate with interested people via short messages. Twitter only allows 280 characters per message. These messages are called “tweets”. Unlike Facebook, for example, the service does not focus on expanding a network for “friends”, but wants to be understood as a worldwide and open message platform. With Twitter, it is also possible to have an anonymous account and tweets can be deleted by the company on the one hand and by the users themselves on the other.

WHY DO WE USE TWITTER ON OUR WEBSITE?

Like many other websites and companies, we try to offer our services through different channels and communicate with our customers. Twitter in particular has grown dear to our hearts as a useful “little” news service. Again and again we tweet or retweet exciting, funny or interesting content. We are aware that you cannot follow every channel separately. After all, you also have something else to do. That’s why we have also integrated Twitter functions on our website. You can experience our Twitter activity “on site” or come to our Twitter page via a direct link. Through the integration we want to strengthen our service and the user-friendliness on our website.

WHICH DATA IS STORED BY TWITTER?

On some of our subpages you will find the built-in Twitter functions. When you interact with Twitter content, such as clicking a button, Twitter can collect and store data. Even if you do not have a Twitter account yourself. Twitter calls this data “log data”. This includes demographic data, browser cookie IDs, your smartphone ID, hashed email addresses, and information about which pages you visited on Twitter and what actions you took. Twitter naturally stores more data if you have a Twitter account and are logged in. Most of the time this storage is done via cookies. Cookies are small text files that are usually set in your browser and transmit various information to Twitter.

We will now show you which cookies are set when you are not logged in to Twitter but visit a website with built-in Twitter functions. Please consider this enumeration as an example. We cannot guarantee a claim to completeness here under any circumstances, as the choice of cookies is always changing and depends on your individual actions with the Twitter content.

These cookies were used in our test:

Name: personalization_id

Value: “v1_cSJIsogU51SeE311183268”

Purpose: This cookie stores information on how you use the website and which advertisements you may have used to come to Twitter.

Expiration date: after 2 years

Name: long

Value: de

Purpose: This cookie saves your preset or preferred language.

Expiration date: after session end

Name: guest_id

Value: 311183268v1%3A157132626

Purpose: This cookie is set to identify you as a guest.

Expiration date: after 2 years

Name: fm

Value: 0

Purpose: Unfortunately we could not find out the purpose of this cookie.

Expiration date: after session end

Name: external_referer

Value: 3111832682beTA0sf5lkMrlGt

Purpose: This cookie collects anonymous data, such as how often you visit Twitter and how long you visit Twitter.

Expiration date: After 6 days

Name: eu_cn

Value: 1

Purpose: This cookie stores user activity and serves various advertising purposes of Twitter.

Expiration date: After one year

Name: ct0

Value: c1179f07163a365d2ed7aad84c99d966

Purpose: Unfortunately we have not found any information about this cookie.

Expiration date: after 6 hours

Name: _twitter_sess

Value: 53D%253D-dd0248311183268-

Purpose: With this cookie you can use functions within the Twitter website.

Expiration date: after session end

Note: Twitter also works with third party providers. That’s why our test also recognized the three Google Analytics cookies _ga, _gat, _gid.

Twitter uses the collected data on the one hand to better understand user behavior and thus improve its own services and advertising offers, and on the other hand the data also serves internal security measures.

HOW LONG AND WHERE IS THE DATA STORED?

If Twitter collects data from other websites, it will be deleted, aggregated or otherwise concealed after a maximum of 30 days. The Twitter servers are located at various server centers in the United States. It can therefore be assumed that collected data is collected and stored in America. After our research, we were not able to clearly determine whether Twitter also has its own servers in Europe. In principle, Twitter can store the collected data until they are no longer useful to the company, you delete the data or a legal period of deletion applies.

HOW CAN I DELETE MY DATA OR PREVENT DATA STORAGE?

Twitter emphasizes in its privacy policy that it does not store data from external website visits if you or your browser is located in the European Economic Area or in Switzerland. However, if you interact directly with Twitter, Twitter will of course also store data about you.

If you have a Twitter account, you can manage your data by clicking on “More” under the “Profile” button. Then click on “Settings and privacy”. Here you can manage your data individually.

If you do not have a Twitter account, you can go to twitter.com and then click on “Individualization”. Under the point “Individualization and data” you can manage your collected data.

As mentioned above, most data is stored via cookies and you can manage, deactivate or delete them in your browser. Please note that you only “edit” the cookies in the browser you have selected. This means: if you use another browser in the future, you will have to manage your cookies there again according to your wishes. Here you can find the instructions for cookie management of the most popular browsers.

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

You can also manage your browser in such a way that you are informed about every single cookie. Then you can always decide individually whether you want to accept a cookie or not.

Twitter also uses the data for personalised advertising inside and outside Twitter. You can turn off personalized advertising in the settings under “Individualization and data”. If you use Twitter on a browser, you can deactivate personalised advertising at http://optout.aboutads.info/?c=2&lang=EN.

Twitter is an active participant in the EU-U.S. Privacy Shield Framework. This framework ensures correct data transmission between the USA and the European Union. You can find out more at https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO.

We hope we have given you a basic overview of data processing by Twitter. We do not receive any data from Twitter and are not responsible for what Twitter does with your data. If you have any further questions on this topic, we recommend that you read the Twitter privacy policy at https://twitter.com/de/privacy.

LINKEDIN PRIVACY POLICY

On our website we use social plug-ins from the social media network LinkedIn, the company LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA. The social plug-ins may be feeds, content sharing or linking to our LinkedIn site. The social plug-ins are clearly marked with the well-known LinkedIn logo and allow, for example, to share interesting content directly through our website. For the European Economic Area and Switzerland, LinkedIn Ireland Unlimited Company Wilton Place in Dublin is responsible for data processing.

By embedding such plug-ins, data can be sent to LinkedIn, stored and processed there. In this privacy policy we would like to inform you what data is involved, how the network uses this data and how you can manage or stop the data storage.

WHAT IS LINKEDIN?

LinkedIn is the largest social network for business contacts. Unlike Facebook, for example, it focuses exclusively on establishing business contacts. Companies can present services and products on the platform and establish business relationships. Many people also use LinkedIn for job search or to find suitable employees for their own company. In Germany alone, the network has over 11 million members. In Austria there are about 1.3 million.

WHY DO WE USE LINKEDIN ON OUR WEBSITE?

We know how busy you are. You cannot follow all social media channels individually. Even if, as in our case, it would be worth it. Because we always post interesting news or reports that are worth spreading. That’s why we have created the possibility on our website to share interesting content directly on LinkedIn or to link directly to our LinkedIn page. We consider built-in social plug-ins as an extended service on our website. The information that LinkedIn collects also helps us to show potential advertising to people who are interested in our services.

WHICH DATA IS STORED BY LINKEDIN?

It is only through the mere integration of the social plug-ins that LinkedIn does not store any personal data. LinkedIn calls this data, which is generated by plug-ins, passive impressions. However, if you click on a social plug-in, for example to share our content, the platform stores personal data as so-called “active impressions”. This is the case regardless of whether you have a LinkedIn account or not. If you are logged in, the data collected is associated with your account.

Your browser connects directly to LinkedIn’s servers when you interact with our plug-ins. This is how the company logs various usage data. In addition to your IP address, this may include, for example, login information, device information, or information about your Internet or mobile service provider. If you access LinkedIn services from your smartphone, your location (after you allow it) can also be determined. LinkedIn may also share this information in “hashed” form with third-party advertisers. Hashing means that a record is converted into a string. This makes it possible to encrypt the data so that people cannot be identified.

Most data about your user behaviour is stored in cookies. These are small text files that are usually set in your browser. But LinkedIn can also use web beacons, pixel tags, display tags and other device identifiers.

Various tests also show which cookies are set when a user interacts with a social plug-in. The data found cannot claim to be exhaustive and is only used as an example. The following cookies were set without being logged in to LinkedIn:

Name: bcookie

Value: =2&34aab2aa-2ae1-4d2a-8baf-c2e2d7235c16311183268-

Purpose: The cookie is a so-called “browser ID cookie” and thus stores your identification number (ID).

Expiration date: After 2 years

Name: long

Value: v=2&lang=en-en

Purpose: This cookie saves your preset or preferred language.

Expiration date: after session end

Name: lidc

Value: 1818367:t=1571904767:s=AQF6KNnnJ0G311183268…

Purpose: This cookie is used for routing. Routing records how you got to LinkedIn and how you navigate through the website.

Expiration date: after 24 hours

Name: rtc

Value: kt0lrv3NF3x3t6xvDgGrZGDKkX

Purpose: No further information could be found out about this cookie.

Expiration date: after 2 minutes

Name: JSESSIONID

Value: ajax:3111832682900777718326218137

Purpose: This is a session cookie that LinkedIn uses to maintain anonymous user sessions through the server.

Expiration date: after session end

Name: bscookie

Value: “v=1&201910230812…

Purpose: This cookie is a security cookie. LinkedIn describes it as a secure browser ID cookie.

Expiration date: after 2 years

Name: fid

Value: AQHj7Ii23ZBcqAAAA…

Purpose: No further information could be found for this cookie.

Expiration date: after 7 days

Note: LinkedIn also works together with third party providers. That’s why we recognized the two Google Analytics cookies _ga and _gat during our test.

HOW LONG AND WHERE IS THE DATA STORED?

As a general rule, LinkedIn will retain your personal information for as long as the company considers it necessary to provide its services. However, LinkedIn will delete your personal information when you delete your account. In some exceptional cases, LinkedIn may retain some data in aggregate and anonymous form even after your account is deleted. Once you delete your account, other people will not be able to see your information within one day. LinkedIn generally deletes the data within 30 days. LinkedIn does, however, retain data when required by law. Data that can no longer be assigned to any person remains stored even after the account has been closed. The data is stored on various servers in America and probably also in Europe.

HOW CAN I DELETE MY DATA OR PREVENT DATA STORAGE?

You have the right to access and delete your personal data at any time. In your LinkedIn account you can manage, modify and delete your data. You can also request a copy of your personal information from LinkedIn.

This is how you access the account information in your LinkedIn profile:

In LinkedIn, click on your profile icon and select the “Settings and Privacy” section. Now click on “Privacy” and then in the section “How LinkedIn uses your data” click on “Change”. In a short time, you will be able to download selected information about your web activity and account history.

You also have the possibility in your browser to prevent data processing by LinkedIn. As mentioned above, LinkedIn stores most of its data through cookies that are set in your browser. You can manage, disable or delete these cookies. Depending on which browser you have, the administration works slightly differently. The instructions for the most common browsers can be found here:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

You can also set up your browser so that you are always informed when a cookie is to be set. Then you can always decide individually whether you want to accept the cookie or not.

LinkedIn is an active participant of the EU-U.S. Privacy Shield Framework. This framework ensures a correct data transfer between the USA and the European Union. You can find out more about it at https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0. We have tried to provide you with the most important information about data processing by LinkedIn. At https://www.linkedin.com/legal/privacy-policy you can learn more about the data processing of the LinkedIn social media network.

YOUTUBE DATA PROTECTION DECLARATION

We have included YouTube videos on our website. So we can present you interesting videos directly on our site. YouTube is a video portal, which is a subsidiary of Google since 2006. The video portal is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. When you visit a page on our website that has an embedded YouTube video, your browser automatically connects to the servers of YouTube or Google. In the process, various data is transferred (depending on the settings). Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all data processing in Europe.

In the following, we would like to explain to you in more detail what data is processed, why we have included YouTube videos and how you can manage or delete your data.

WHAT IS YOUTUBE?

On YouTube, users can view, rate, comment on and upload videos for free. Over the last few years, YouTube has become one of the most important social media channels worldwide. To enable us to display videos on our website, YouTube provides a code snippet that we have integrated on our site.

WHY DO WE USE YOUTUBE VIDEOS ON OUR WEBSITE?

YouTube is the video platform with the most visitors and the best content. We strive to provide the best possible user experience on our website. And of course, interesting videos should not be missing. With the help of our embedded videos we provide you with further helpful content besides our texts and pictures. In addition, the embedded videos make our website easier to find on the Google search engine. Even if we use Google Ads to place advertisements, Google can – thanks to the data collected – really only show these ads to people who are interested in our offers.

WHAT DATA IS STORED BY YOUTUBE?

As soon as you visit one of our pages that has a YouTube video embedded, YouTube at least sets a cookie that stores your IP address and our URL. If you are logged in to your YouTube account, YouTube can associate your interactions on our site with your profile, usually using cookies. This includes information such as session duration, bounce rate, approximate location, technical information such as browser type, screen resolution, or your Internet service provider. Other data may include contact information, any ratings, sharing content through social media, or adding to your favorites on YouTube.

If you’re not signed in to a Google Account or YouTube account, Google stores data with a unique identifier associated with your device, browser, or app. For example, your preferred language setting is preserved. But much interaction data can’t be stored because fewer cookies are set.

In the following list, we show cookies that were set in a test in the browser. On the one hand, we show cookies that are set without a registered YouTube account. On the other hand we show cookies that are set with a registered account. The list cannot claim to be complete, because the user data always depends on the interactions on YouTube.

Name: YSC

Value: b9-CV6ojI5Y311183268-1

Purpose: This cookie registers a unique ID to store statistics of the video viewed.

Expiration date: after session end

Name: PREF

Value: f1=50000000

Purpose: This cookie also registers your unique ID. Google gets statistics about how you use YouTube videos on our website via PREF.

Expiration date: after 8 months

Name: GPS

Value: 1

Purpose: This cookie registers your unique ID on mobile devices to track your GPS location.

Expiration date: after 30 minutes

Name: VISITOR_INFO1_LIVE

Value: 95Chz8bagyU

Purpose: This cookie tries to estimate the bandwidth of the user on our websites (with built-in YouTube video).

Expiration date: after 8 months

Other cookies that are set when you are logged in with your YouTube account:

Name: APISID

Value: zILlvClZSkqGsSwI/AU1aZI6HY7311183268-

Purpose: This cookie is used to create a profile about your interests. The data is used for personalized advertisements.

Expiry date: after 2 years

Name: CONSENT

Value: YES+AT.de+20150628-20-0

Purpose: The cookie stores the status of a user’s consent to use various Google services. CONSENT is also used for security purposes to verify users and protect user data from unauthorized attacks.

Expiration date: after 19 years

Name: HSID

Value: AcRwpgUik9Dveht0I

Purpose: This cookie is used to create a profile about your interests. This data helps us to display personalized advertising.

Expiration date: after 2 years

Name: LOGIN_INFO

Value: AFmmF2swRQIhALl6aL…

Purpose: Information about your login data is stored in this cookie.

Expiration date: after 2 years

Name: SAPISID

Value: 7oaPxoG-pZsJuuF5/AnUdDUIsJ9iJz2vdM

Purpose: This cookie works by uniquely identifying your browser and device. It is used to create a profile about your interests.

Expiration date: after 2 years

Name: SID

Value: oQfNKjAsI311183268-

Purpose: This cookie stores your Google Account ID and your last sign-in time in digitally signed and encrypted form.

Expiration date: after 2 years

Name: SIDCC

Value: AN0-TYuqub2JOcDTyL

Purpose: This cookie stores information about how you use the website and what advertisements you may have seen before visiting our site.

Expiration date: after 3 months

HOW LONG AND WHERE IS THE DATA STORED?

The data that YouTube receives from you and processes are stored on Google’s servers. Most of these servers are located in America. At https://www.google.com/about/datacenters/inside/locations/?hl=de you can see exactly where the Google data centres are located. Your data is distributed across the servers. So the data can be retrieved faster and is better protected against manipulation.

Google stores the collected data for different lengths of time. Some data can be deleted at any time, others are automatically deleted after a limited time and some are stored by Google for a longer time. Some data (such as items from “My activity”, photos or documents, products) stored in your Google Account will remain stored until you delete them. Even if you’re not signed in to a Google Account, you can delete some data associated with your device, browser, or app.

HOW CAN I DELETE MY DATA OR PREVENT DATA STORAGE?

Generally, you can manually delete data from your Google Account. With the automatic deletion of location and activity data introduced in 2019, information is stored for either 3 or 18 months, depending on your decision, and then deleted.

Whether or not you have a Google Account, you can configure your browser to delete or disable Google cookies. This works in different ways depending on the browser you use. The following instructions will show you how to manage cookies in your browser:

Chrome: Delete, enable and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

If you do not wish to receive cookies, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether you want to allow it or not. Since YouTube is a subsidiary of Google, there is a common privacy policy. If you’d like to learn more about how we handle your information, we recommend you read the privacy policy at https://policies.google.com/privacy?hl=de.

SUBSCRIBE TO YOUTUBE BUTTON PRIVACY POLICY

We have integrated the YouTube Subscribe button on our website. You can usually recognize the button by the classic YouTube logo. The logo shows the words “Subscribe” or “YouTube” in white letters on a red background and the white “Play” symbol to the left. The button can also be displayed in a different design.

Our YouTube channel always offers you funny, interesting or exciting videos. With the built-in “Subscribe Button” you can subscribe to our channel directly from our website and do not need to visit the YouTube website. We want to make it as easy as possible for you to access our extensive content. Please note that YouTube may store and process data about you.

If you see a built-in subscription button on our site, YouTube – according to Google – sets at least one cookie. This cookie stores your IP address and our URL. YouTube can also learn information about your browser, your approximate location and your default language. In our test, the following four cookies were set without being logged into YouTube:

Name: YSC

Value: b9-CV6ojI5311183268Y

Purpose: This cookie registers a unique ID to store statistics of the video viewed.

Expiration date: after session end

Name: PREF

Value: f1=50000000

Purpose: This cookie also registers your unique ID. Google gets statistics about how you use YouTube videos on our website via PREF.

Expiration date: after 8 months

Name: GPS

Value: 1

Purpose: This cookie registers your unique ID on mobile devices to track your GPS location.

Expiration date: after 30 minutes

Name: VISITOR_INFO1_LIVE

Value: 31118326895Chz8bagyU

Purpose: This cookie tries to estimate the bandwidth of the user on our websites (with built-in YouTube video).

Expiration date: after 8 months

Note: These cookies were set after a test and cannot claim to be complete.

If you are logged into your YouTube account, YouTube may use cookies to store many of your actions/interactions on our site and associate them with your YouTube account. This allows YouTube to learn, for example, how long you have been browsing our site, what type of browser you are using, what screen resolution you prefer, or what actions you perform.

YouTube uses this information to improve its own services and offerings and to provide analysis and statistics for advertisers (who use Google Ads).

PINTEREST PRIVACY POLICY

We use buttons and widgets of the social media network Pinterest, the company Pinterest Inc.,808 Brannan Street, San Francisco, CA 94103, USA on our site.

By calling up pages that use such functions, data (IP address, browser data, date and time, cookies) are transmitted to Pinterest, stored and evaluated.

The privacy policy, what information Pinterest collects and how it uses it can be found at https://policy.pinterest.com/de/privacy-policy.

GRAVATAR PRIVACY POLICY

On our website we have the Gravatar plug-in from Automattic Inc. (60 29th Street #343, San Francisco, CA 94110, USA) on our website. Gravatar is automatically activated on all WordPress websites. This function allows user images (avatars) to be displayed in published articles or comments, provided the corresponding e-mail address is registered with www.gravatar.com.

Through this function, data is sent to Gravatar or Automattic Inc., where it is stored and processed. In this privacy policy we would like to inform you which data is involved, how the network uses this data and how you can manage or stop the data storage.

WHAT IS GRAVATAR?

Gravatar basically stands for “Globally Recognized Avatar” and this refers to a globally available avatar (a user image) that is linked to the email address. The company Gravatar is the world’s leading provider of this service. As soon as a user enters the e-mail address on a website, which is also registered with Gravatar at www.gravatar.com, a previously stored image is automatically displayed together with a published article or comment.

WHY DO WE USE GRAVATAR ON OUR WEBSITE?

There is often talk about anonymity on the internet. Through an avatar users get a face to the people commenting. In addition, one is generally more easily recognised on the net and can thus build up a certain degree of familiarity. Many users enjoy the advantages of such a user image and want to appear personal and authentic on the net. Of course we want to offer you the possibility to display your gravatar on our website. We also like to see faces to our commenting users. With the activated Gravatar function, we are also expanding our service on our website. After all, we want you to feel comfortable on our website and to receive a comprehensive and interesting offer.

WHICH DATA IS STORED BY GRAVATAR?

As soon as you post a comment on a blog post that requires an e-mail address, WordPress checks whether the e-mail address is linked to an avatar at Gravatar. For this request, your email address is sent to the Gravatar or Automattic servers in encrypted or hashed form, including your IP address and our URL. This is to verify that this email address is registered with Gravatar.

If it is, the image (Gravatar) stored there will be displayed together with the published comment. If you have registered an e-mail address with Gravatar and comment on our website, further data will be transmitted to Gravatar, stored and processed. In addition to IP address and data on user behaviour, this includes, for example, browser type, unique device ID, preferred language, data and time of page entry, operating system and information on the mobile network. Gravatar uses this information to improve its own services and offers and to gain better insight into the use of its own service.

The following cookies are set by Automattic when a user uses an e-mail address registered with Gravatar for a comment:

Name: gravatar

Value: 16b3191024acc05a238209d51ffcb92bdd710bd19311183268-7

Purpose: We were not able to obtain exact information about the cookie.

Expiration date: after 50 years

Name: is-logged-in

Value: 1311183268-1

Purpose: This cookie stores the information that the user is logged in via the registered e-mail address.

Expiration date: after 50 years

HOW LONG AND WHERE IS THE DATA STORED?

Automattic deletes the collected data when it is no longer used for its own services and the company is not legally required to retain the data. Web server logs such as IP address, browser type and operating system are deleted after approximately 30 days. Until then, Automattic uses the data to analyze traffic on its own websites (for example, all WordPress pages) and to troubleshoot potential problems. The data is also stored on Automattic’s American servers.

HOW CAN I DELETE MY DATA OR PREVENT DATA STORAGE?

You have the right to access and delete your personal data at any time. If you have registered with Gravatar with an email address, you can delete your account or email address at any time.

Since only when using an email address registered with Gravatar will an image be displayed and data be transferred to Gravatar, you can also prevent the transfer of your data to Gravatar by commenting on our website or writing articles using an email address not registered with Gravatar.

You can manage, deactivate or delete possible cookies that are set during the commenting process in your browser. Please note that any comment functions will then no longer be available to the full extent. Depending on which browser you use, the management of cookies works a little differently. The instructions for the most common browsers can be found here:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

Automattic is an active participant in the EU-U.S. Privacy Shield Framework which regulates the correct and secure transfer of personal data. For more information, please visit https://www.privacyshield.gov/participant?id=a2zt0000000CbqcAAC .

For more details on the privacy policy and what data is collected by Gravatar in what ways, please visit https://automattic.com/privacy/ and for general information about Gravatar, please visit http://de.gravatar.com/.

SHARETHIS PRIVACY POLICY

On our website we have included functions of ShareThis from the company ShareThis Inc. (4005 Miranda Ave, Suite 100, Palo Alto, 94304 California, USA) have been integrated. These are, for example, “share” plug-ins of various social media channels. These features allow you to share content from our website on social media channels. If you call up a website with a ShareThis function, data from you can be transmitted to the company, stored and processed. With this privacy statement, you will learn why we use ShareThis, what data is processed and how you can prevent this data transfer.

WHAT IS SHARETHIS?

ShareThis is a technology company that offers website operators tools to increase website quality. By using the social plugins of ShareThis, you can share content from our website in various social media channels such as Facebook, Twitter, Instagram and Co. The company offers content sharing for over 40 different channels and is used by over 3 million website operators worldwide. The data collected by ShareThis is also used for individual advertisements.

WHY DO WE USE SHARETHIS ON OUR WEBSITE?

We want to convince with our content and of course we are happy if our content is recommended to others. Then we know we are on the right track. The easiest way to do this is via “Share/Teilen-Buttons” directly on our website. Due to the large number of different social media channels, our content can also be presented to a wide audience. This helps us to become better known and more successful on the Internet. In addition, the plug-ins also serve you because you can share interesting content with your social media community with just one click.

WHAT DATA IS STORED BY SHARETHIS?

If you share content with ShareThis and you are logged in with the respective social media account, data such as visits to our website and content sharing can be assigned to the user account of the respective social media channel. ShareThis uses cookies, pixels, HTTP headers and browser identifiers to collect data on your visitor behaviour. In addition, some of this data is shared with third parties after pseudonymisation.

Here is a list of the data that may be processed:

Unique ID of a cookie placed in the web browser

General clicking behaviour

Addresses of visited websites

Search queries through which a visitor has reached the page with ShareThis

Navigation from website to website if this has been done via ShareThis services

Dwell time on a website

Which elements were clicked or highlighted

The IP address of the computer or mobile device

Mobile Ad IDs (Apple IDFA or Google AAID)

Information contained in HTTP headers or other transmission protocols used

Which program was used on the computer (browser) or which operating system (iOS)

ShareThis uses cookies, which we list as examples below. You can find more about the ShareThis cookies at https://www.sharethis.com/privacy/.

Name: __unam

Value: 8961a7f179d1d017ac27lw87qq69V69311183268-5

Purpose: This cookie counts the “clicks” and “shares” on a website.

Expiration date: after 9 months

Name: __stid

Value: aGCDwF4hjVEI+oIsABW7311183268Ag==

Purpose: This cookie stores user behaviour, such as the web pages called up, the navigation from page to page and the time spent on the website.

Expiration date: after 2 years

Name: __sharethis_cookie_test__

Value: 0

Purpose: This cookie monitors “clickstream” activity. That means it monitors where you clicked on the website.

Expiration date: after session end

Note: We cannot claim completeness here. Which cookies are set in an individual case depends on the embedded functions and your use.

HOW LONG AND WHERE IS THE DATA STORED?

ShareThis stores collected data for a period of up to 14 months from the date of data collection. ShareThis cookies expire 13 months after the last update. Since ShareThis is an American company, data is transferred and stored on American ShareThis servers.

HOW CAN I DELETE MY DATA OR PREVENT DATA STORAGE?

If you no longer wish to see advertisements based on data collected by ShareThis, you can use the opt-out button on https://www.sharethis.com/privacy/. This will set an opt-out cookie, which you are not allowed to delete in order to keep this setting.

You can also set your preferences for usage-based online advertising via http://www.youronlinechoices.com/at/ in the preference management.

Furthermore, you also have the option of managing, deactivating or deleting data stored via cookies in your browser. How exactly the administration works depends on your browser. Here you will find the instructions for the currently most popular browsers.

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

You can also set up your browser so that you are always informed when a cookie is to be set.

ShareThis is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt0000000L1HMAA0&status=Active. If you would like to know more about the processing of your data by ShareThis, you will find all information at https://www.sharethis.com/privacy/.

Source: Created with the AdSimple Privacy Generator in cooperation with justmed.de

Translation: Created with the help of DeepL (free version) translation software on https://www.deepl.com/.